At www.adaychic.com (hereinafter referred to as "we", "us", "ADAYCHIC", or the "Site"), we are committed to protecting and respecting the privacy of your personal data. This privacy policy explains how your data is collected, used, transferred, and disclosed by ADAYCHIC. It applies to data collected when you use our website, interact with us through social media, email, or phone, or when you participate in our competitions or events.

DATA CONTROLLER

This website is operated by Shenzhen Yiketong Electronics Co., Ltd., with its registered office located at: Room 611, Hengqin Building, No. 60 Minzhi Avenue, Minxin Community, Minzhi Street, Longhua District, Shenzhen City, Guangdong Province, China, 518129. For any questions about this Privacy Policy or to exercise your data rights, please contact us at service@adaychic.com.

1. OUR COMMITMENT TO YOU

We take the protection of your personal data seriously and will process your personal data fairly, lawfully, and transparently. We will only collect and use your personal data for the following purposes:
To complete and process your order(s).
To offer you an optimized shopping experience.
To improve our customer services and website performance.
To meet our legal and regulatory responsibilities.

2. HOW WE SECURE YOUR DATA

We have implemented appropriate organizational safeguards and security measures to protect your data from being accidentally lost, used, accessed in an unauthorized way, altered, or disclosed.

Encrypted Connection: The communication between your browser and our website uses a secure encrypted connection (SSL) wherever your personal data is involved. We encrypt your data and store it on secure servers protected by firewalls.
Third-Party Processors: We require any third party contracted to process your personal data on our behalf to have strict security measures in place to protect your data in accordance with the law.
Breach Notification: In the unfortunate event of a personal data breach, we will notify you and any applicable regulator as legally required.

3. THE PERSONAL DATA WE COLLECT

By visiting our website to complete registration, ordering, and notification, we collect and store information for lawful use, including but not limited to:
Contact Information: Email address, including email addresses provided via authorized associated third parties.
Delivery Information: Shipping and billing addresses, including recipient name, phone number, and address details.
Payment Information: Transaction details, and specific information required for payment verification and customs clearance.
Technical Data: IP address, date and time of access, browser and operating system type, and the requested URL.

We also protect all personal information collected offline (e.g., through customer service phone calls). We only ask for information necessary to resolve your specific inquiries or orders, and such details are entered into our secure database via  SSL encryption.

Children's Privacy: Our website is designed for a general audience. We do not knowingly collect any data from children under the age of 16 or sell products intended for children.

4. HOW WE COLLECT YOUR DATA

We collect personal data through:
Direct Interactions: You may provide your identity, contact, financial, and transaction data by filling in forms, registering an account, purchasing products, subscribing to newsletters, or corresponding with us via email or social media.
Automated Technologies: As you interact with our website, we may automatically collect technical data using cookies, server logs, and similar technologies.
Third Parties: We may receive personal data about you from third-party service providers, including analytics providers (such as Google), payment gateways, delivery carriers, and social media platforms when you choose to log in using those platforms.

5. HOW WE USE YOUR DATA

We will only process your personal data under the following lawful bases:
With your explicit consent.
To perform the contract we have entered into with you (e.g., to process payments, fulfill your order, and arrange delivery).
To comply with our legal and regulatory obligations.
For our legitimate business interests (such as fraud prevention, website analytics, and delivering relevant content and promotional offers), provided they do not override your fundamental rights.

We will use your personal data only for the purposes for which it was collected, unless we reasonably consider that we need to use it for another compatible reason. If we need to use your data for an unrelated purpose, we will notify you and explain the legal basis.

6. COOKIES & TRACKING

We use cookies to store specific information about you and track your visits to our Site to enhance your shopping experience.

A cookie is a small data file sent to your browser and stored on your device. Cookies allow our web servers to recognize your browser, remember your preferences, and track your shopping cart activity so you do not have to re-enter information.
We also use analytics and targeted advertising tools (such as Google Analytics and Facebook Pixels) to analyze demographic data (such as age, gender, and interests) to improve our website content and marketing strategies.
You can manage or disable cookies through your browser privacy settings. Please note that blocking all cookies may prevent you from using certain essential features of our website.

7. HOW WE SHARE YOUR DATA

We do not sell, rent, trade, license, or otherwise disclose your personal or financial information to third parties, except in the following necessary circumstances:
Third-Party Service Providers: We share your name, shipping address, and phone number with logistics partners (e.g., DHL, FedEx, USPS) to facilitate order delivery, and with payment processors to verify transactions.
Legal Requirements: We may disclose information if required by law, subpoena, or court order, or to protect our legal rights, enforce our Terms of Service, or prevent fraud.
Business Transfers: In the event of a merger, acquisition, or sale of assets, your personal information may be transferred to the acquiring entity, subject to this Privacy Policy.

8. YOUR RIGHTS (GDPR & CCPA COMPLIANCE)

Depending on your location (such as the EEA/UK or California), you have several rights regarding your personal data under the GDPR and CCPA, including the right to:
Access: Request a copy of the personal data we hold about you.
Correction: Request correction of inaccurate or incomplete personal data.
Erasure ("Right to be Forgotten"): Request deletion of your personal data under certain conditions.
Portability: Request the transfer of your data to another service provider.
Object/Restrict: Object to or restrict the processing of your personal data.
Opt-Out: Opt-out of the "sale" of personal information or targeted advertising.

Your Personal Information may be initially processed in Europe/Ireland and then transferred outside of Europe for storage and further processing, including to Canada and the United States, in full compliance with international data transfer frameworks.

To exercise any of these rights, please contact our support team at service@adaychic.com.

9. PAYMENTS VIA KLARNA

We offer Klarna as a payment option on our website. When you choose to pay with Klarna, we may share certain personal and transactional information with Klarna to facilitate your purchase, including order details and payment verification. Klarna handles your personal data in accordance with its own privacy policy, which you can review here:https://www.klarna.com/us/privacy/

10. CHANGES TO THIS PRIVACY POLICY

We may periodically update this Privacy Policy to keep pace with new technologies, industry practices, and regulatory requirements. We will post any significant changes directly on our website or notify you via email. Your continued use of our products and services after the effective date means you accept the revised policy.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at service@adaychic.com.